![]() “Consumers are really not sure about the dairy industry,” Caroline Roux, a dairy analyst at Mintel, told me. ![]() Teenagers now consider cow’s milk less healthy than plant milk alternatives, a development the former chairman of Dairy UK, David Dobbin, called “a demographic time bomb”. Milk’s reputation as a healthy food is under threat from anxieties about bovine antibiotics, animal cruelty and the industry’s environmental impact, as well as increased diagnosis of lactose intolerance. Meanwhile, reduced demand for cow’s milk and falling prices led to the closure of 1,000 dairy farms in the UK between 20. Globally, the industry is estimated to be worth $16bn. In the US, nearly half of all shoppers now add a plant milk to their baskets. According to research firm Mintel, UK plant milk sales have grown by 30% since 2015, buoyed by a surge in vegan and vegetarian diets. Just over one in 10 of Pret a Manger’s hot drinks in the UK are ordered with dairy alternative milks (organic soya milk or organic rice-coconut milk). “It was just for people who were lactose intolerant had an allergy to milk vegans, vegetarians – people who, at that time, were on the fringe of society.” “It was the deathly aisle,” said John Schoolcraft, Oatly’s global creative director. For anything else, you’d need to scour health-food shops for drab, clinical-looking, long-life cartons of rice milk buried in the back with the other digestive aids. It seems unthinkable now, but as recently as 2008, alternatives to cow’s milk largely meant soya (invariably Alpro in the UK, Silk in the US). “People are just looking at every nut that exists and seeing if they can squash it into a milk,” said Glynis Murray, one of the owners of Good, which squashes hemp seeds into oil and milk. There are the wellness punks (Rebel Kitchen, Rude Health), the dairy puns (Malk, Milkadamia, Mooala) and the nourishers (LoveRaw, Good Karma, Plenish). Sainsbury’s now stocks around 70 different options. ![]() Cookbooks dedicate entire chapters to blending and straining your own. London tube stations are filled with ads for new plant milks – or rather, “mylks” (EU law prevents dairy alternatives from using the word milk if it isn’t produced by a lactating mammal). Coconut, hemp, spelt, quinoa, pea – you name it, somewhere a health-food startup is milking it. Visit your local supermarket and you will find a refrigerated aisle overflowing with choice: almond milk, hazelnut milk, peanut, tiger nut, walnut, cashew – and that’s just the nuts. “How do we supply when the growth is this crazy?” Petersson said.įortunately, when it comes to milk, in 2019 there is no shortage of alternative alternatives. The company had ramped up production by 1,250%, but when I spoke to CEO Toni Petersson in late summer, they were still struggling to meet demand. Since its US launch in 2016, Oatly had gone from supplying a handful of upscale New York coffee shops to more than 3,000 cafes and grocery stores nationwide. The entire US was suffering from a shortage of Oatly, a Swedish plant milk whose rapid rise from obscure digestive health brand to the dairy alternative of choice had caught even Oatly by surprise. Go to – then upload an image and caption that shows why life is “So Good” to enter to win So Good products.It wasn’t just New York, in fact. On a side note, I LOVE contests, so I thought I would share info on a fun one that So Good is running right now. I made a quick smoothie this morning with the So Good Omega DHA Vanilla, a banana and a handful of frozen strawberries and it was delish…mmmm. I loved the subtle vanilla flavor in this soy milk and the level of sweetness and creamy texture were perfect for me. This was great news for me as a lot of other products with Omega-3 that I want to try derive their source from fish oils (not cool for me). I was happy to find out that So Good Omega DHA derives its DHA from a 100% vegetarian source and delivers it together with ALA, another important Omega-3 fatty acid found naturally in soybeans and flax ( Source: So Good website). As a vegetarian, I have to work a bit harder to find veggie-friendly sources of nutrients that are often easily available in animal protein. The other product I tried was So Good Omega DHA Vanilla.
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